If you’re flipping houses, working as a real estate agent, or simply a homeowner ready to move, marketing your property online can feel overwhelming. If you want help, consider contacting Craig Accord, a knowledgeable Broker and Certified Property Manager.
Moving to a new area, having trouble attracting visitors to your open house, or struggling to sell your property after months on the market? No matter the situation, learning to navigate online real estate listings can offer significant benefits. Here’s how to sell your property online effectively without losing your sanity.
BENEFITS OF SELLING PROPERTY ONLINE
While some people still use traditional methods like local business directories or print ads, selling real estate online is a more cost-effective option. Online listings can reach a broader audience at a lower cost, making it a smart investment.
For those in the real estate business, online marketing and selling are crucial. According to data from the National Association of REALTORS®, 42% of buyers used search engines and 45% used website applications in their home search in 2014. Using online advertising for property sales is essential given the extensive options available today.
STEPS FOR ONLINE PROPERTY SELLING
If you’re new to selling real estate online, working with experienced investors like Alex Buys Vegas Houses can be beneficial. Partnering with a professional who excels at online property sales or has connections with marketing specialists can enhance your success. Evaluate potential agents by checking their listings and client testimonials. If they don’t meet your standards, consider working with someone more experienced.
STAGING AND PHOTOGRAPHING YOUR PROPERTY FOR ONLINE SALE
Properly staging your property and taking high-quality photos are vital. If your property is vacant, consider adding furniture and décor to make it inviting. If selling a home, clean and decorate tastefully with accents, plants, and tapestries to boost its appeal.
Here are some photography tips:
1. Use a high-resolution camera – A camera with at least 5 megapixels is best.
2. Capture natural light – Open windows, blinds, and shutters to let in light.
3. Keep it clean – Tidy up and remove clutter before taking photos.
4. Pick the best angles – Shoot from corners or doorways for better room overviews.
Choose the best photos to represent your property and optimize them with relevant search terms to attract more interest.
ONLINE PROPERTY LISTING BEST PRACTICES
Once you have your photos and trust your agent’s online selling skills, focus on the presentation of your listing. Include a compelling description that highlights your property’s unique features and key amenities to attract potential buyers.
PROMOTING YOUR ONLINE REAL ESTATE LISTING
While many rely on their agent’s website, creating your personal website can also be effective for sharing property details. Platforms like Zillow, Trulia, and HomeAgain.com are perfect for listing properties, whether FSBO or agent-shared.
Additionally, advertise your listing on social media platforms like Facebook and Twitter for greater visibility. If needed, consider social media ads for broader reach.
Selling real estate can be challenging, but by leveraging online tools and platforms, you can improve your chances of a profitable property sale. By following these steps, you’ll be well on your way to a successful online property transaction!
What other tips do you have for selling property online? Let’s hear them!